Creative Direction & Executive Production

Fifth Third Bank

Fifth Third Bank

Developed and Produced Fifth Third Bank’s March Madness media library.

112 videos | 200 photos | 6 schools | 73 days

Developed and Produced Fifth Third Bank’s March Madness media library.

112 videos | 200 photos | 6 schools | 73 days

Make the ordinary extraordinary.

We take the thing most people walk past and turn it into something people want.

We’ve worked with banks, fortune 500 brands, and a man who’s been walking to the same bar for sixty years. Each one has something worth paying attention to.

Finding what that is - is where the work starts. Then we develop the narrative and create the parts it needs to go somewhere.

Photography, murals, t-shirts, - we’ll do whatever it takes to make something worth caring about.

That’s why we get hired.

INDEPENDENT CAMPAIGN CONCEPT

For 62 years, Jim walked six miles round trip to my family’s bar. When I took over, I promised he’d never have to walk home again.

1.4M+ views | 31k shares